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EXPEDIA, INC. v. CITY OF COLUMBUS

No. S09A0567.

681 S.E.2d 122 (2009)

EXPEDIA, INC. v. CITY OF COLUMBUS.

Supreme Court of Georgia.

Reconsideration Denied June 30, 2009.

Attorney(s) appearing for the Case

Buchanan & Land, Jerry A. Buchanan, Benjamin A. Land, Columbus, Jones Day, Edward K. Smith, Atlanta, Robin A. Schmahl, for appellant.

Pope, McGlamry, Kilpatrick & Morrison, Neal K. Pope, Charles N. Pope, Michael L. McGlamry, Atlanta, Paul Kilpatrick, Jr., Columbus, William U. Norwood III, Atlanta, Wade H. Tomlinson III, Columbus, Bryan, Cave, Powell & Goldstein, Robert M. Travis, John R. Bielema Jr., Atlanta, for appellee.

BENHAM, Justice.

Expedia, Inc. is an online travel company (OTC) which books hotel rooms and makes other travel arrangements for customers who access its services over the internet. Expedia's main business model, known as the "merchant model," is to contract with hotels for the right to broker or facilitate the reservation of hotel rooms at a discount or "wholesale rate." Expedia then advertises and offers the rooms for sale to the public on its website. When a customer...

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