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IDEAL WORLD MARKETING, INC. v. DURACELL, INC.

No. 96-CV-4644(FB).

15 F.Supp.2d 239 (1998)

IDEAL WORLD MARKETING, INC., Plaintiff, v. DURACELL, INC., Defendant.

United States District Court, E.D. New York.

July 28, 1998.

Attorney(s) appearing for the Case

Martin B. Pavane, Cohen, Pontani, Lieberman & Pavane, New York City, for Plaintiff.

Marie V. Driscoll, Robin, Blecker, Daley & Driscoll, New York City, for Defendant.

MEMORANDUM AND ORDER

BLOCK, District Judge.

This is an action for trademark infringement in violation of the Lanham Act, 15 U.S.C. § 1125(a), and for common law unfair competition. Plaintiff Ideal World Marketing, Inc. ("Ideal World"), a Queens-based distributor of consumer electronic devices, has used the term "PowerCheck" in connection with the marketing of camcorder battery packs since 1993. Since 1996, defendant Duracell, Inc. ("Duracell...

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