MEMORANDUM OF DECISION
NEWMAN, District Judge.
INTRODUCTION
In May, 1971, the New Haven Register, a daily paper of general circulation, carried an advertisement offering an opportunity to invest in mortgages with a "13-15% GUARANTEED RETURN." Dwight A. Long, a retired businessman, responded to the ad and during the next eighteen months invested well over $100,000 in nine mortgages through the defendant Abbott Mortgage Corporation (formerly...
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